If visitors don’t understand your value in seconds, they’re gone. Here's what every homepage needs above the fold to convert better.

Branding isn’t “set it and forget it.” Learn how one architecture brand grew over time—and why the best brand identities are built to evolve.

A good-looking website isn’t enough. Learn how we turned a static site into a high-converting sales tool—and what your business can do to do the same.

Disjointed branding erodes trust and confuses customers. Learn how a four-phase brand process creates consistency, clarity, and business growth.

From 25 new projects to a proposal process overhaul, here’s a behind-the-scenes look at what 2024 looked like at Fairbuilt—and what’s coming in 2025.

Many architecture websites look great but fall short when it comes to strategy. Here's how to create a site that attracts the right clients and converts them.

We just kicked off a branding project tied to an office renovation—perfect timing to rethink identity. Here's how we start every brand: with clarity, strategy, and curiosity.

Your brand is more than a logo. From your website to your packaging, every touchpoint shapes how people perceive your business. Here’s why consistency matters—and how to get it right.

Inside Fairbuilt Design Studio: branding proposals, new photography work, and a graphic design side project in the works. Here's what happened this week behind the scenes.

An update on Fairbuilt’s move from Eugene to Portland, a shift in content style, and what’s next for branding, website design, and interior projects.